How did SHAY come about?


Shannan Hale

Shay was a nickname given to me by some good friends and represents a playful, care-free, sassy nostalgia that reminds me of who I want to show up as each day.  Shay also means “admirable, and a gift to homage.”  Naming my brand Shay felt right - it was born out of an exploration of self that culminated in embracing and loving every part of who you are.  I’ve been on a journey to love and explore my identity better and it has lead me to the person I am today.  “SHAY” is all about love, acceptance, healing of self, and the hope is that this all spreads into other people. 

This is only the beginning!  I’m just getting started, and I’ve got a couple of my own products to shop right here on the site.  But, I’m also about community and networking and holding each other up.  I want this to be a place for other women-led businesses that I love and helping them to thrive as well, so go check them out and show them some love.

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